Customer Relationship Management (CRM) is a software system that helps companies manage interactions with customers and potential customers. CRM systems are designed to automate and streamline customer-facing business processes, such as sales, marketing, and customer service.
CRM software can provide a 360-degree view of the customer, including their contact information, purchasing history, and interactions with the company. This helps businesses understand their customers better and tailor their marketing and sales efforts to their specific needs and preferences.
CRM systems are also highly customizable, allowing businesses to create workflows, automations, and reporting that are specific to their industry and business model. This can help companies stay organized and efficient, and ensure that nothing falls through the cracks when it comes to customer interactions.
At KRTN®, we specialize in creating custom CRM solutions for businesses of all sizes and industries. Our team of experienced developers and project managers work closely with our clients to understand their unique business needs and build a CRM system that fits those needs perfectly. With our expertise in software development and business analysis, we can help businesses streamline their customer-facing operations and improve their bottom line.